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4 minute read

What the 2025 community fundraising mystery shop reveals about the supporter experience

This year’s THINK mystery shop shows that when charities invest in meaningful engagement,…

Gary Kernahan
27 November 2025
6 minute read

How do charity services shape local fundraising?

In his first month as THINK’s new Director of Data, Steven White reflects…

Steven White
6 November 2025
4 minute read

What I wish I’d known as a fundraising director

Explore key fundraising market trends and benchmarks in THINK’s 2025 Monitor – a…

John Brady
28 July 2025
5 minute read

Inspecting what you expect

Arani Mylvaganam explores how mystery shopping can help charities reach a more nuanced…

Vicky Harries
25 September 2023
7 minute read

The present and future of in-memory and in-celebration giving

THINK's Head of Intelligence Arani Mylvaganam explores research into the state of the…

Vicky Harries
16 January 2023
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