insight
What the 2025 community fundraising mystery shop reveals about the supporter experience
This year’s THINK mystery shop shows that when charities invest in meaningful engagement,…
How do charity services shape local fundraising?
In his first month as THINK’s new Director of Data, Steven White reflects…
Reflecting on our predictions for 2024
As the year draws to a close, the THINK team reflects on predictions…
Inspecting what you expect
Arani Mylvaganam explores how mystery shopping can help charities reach a more nuanced…
Exploring innovation and ethics: notable insights from CIOF’s 2023 Fundraising Convention
Matt Smith takes a look at five highlights from this year's CIOF Fundraising…
Transforming fundraising success: how exceptional supporter experience drives long-term loyalty
THINK Senior Consultant Amanda Warhaftig explores how supporter experience impacts loyalty, fundraising success,…
Balancing reserves in the cost-of-living crisis
THINK's newest consultant Hannah Hyde explores how charities should balance their reserves and…
Five trends shaping the future of events fundraising
THINK Consultant Tony Banks explores five key trends that are shaping the future…
Thirty years a fundraiser
THINK's Managing Director Michelle Chambers looks back on her 30 years in fundraising…
The present and future of in-memory and in-celebration giving
THINK's Head of Intelligence Arani Mylvaganam explores research into the state of the…